Behaviour Modification

Behaviour Modification

Behavior modification refers to behavior-change procedures that were employed during the 1970s and early 1980s. Based on methodological behaviorism, overt behavior was modified with presumed consequences, including artificial positive and negative reinforcement contingencies to increase desirable behavior, or administering positive and negative punishment and/or extinction to reduce problematic behavior. For the treatment of phobias, habituation and punishment were the basic principles used in flooding, a subcategory of desensitization.

Behavior modification is a therapeutic approach designed to change a particular undesirable negative behavior. By using a system of positive or negative consequences, an individual learns the correct set of responses for any given stimulus.

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